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Cold Pitching Challenge: Week 3 Instructions

Hi freelance writers,

This document is a guideline to help you succeed with Bamidele’s freelance writing challenge.

The challenge officially started on July 1st 2020. Originally, it was set to run for 30 days (until August 11th). But because of the impact of COVID-19 on prospecting, it’s been extended to 60 days. Thanks to everyone who commented on the post in the group and committed to moving forward with the 60-day challenge.

Now, down to business.

The challenge will now run for 60 days (ending on September 22nd). BUT that doesn’t mean there’s any time to waste! Businesses are still recovering from the pandemic, and they may take longer than usual to respond.

With this in mind, we’ve come up with a week-by-week plan to give you the best chance of landing work. It’s designed for people who are brand new to freelance writing and need some help getting started with the challenge. If you’re a little bit further ahead, keep going and carry on with the prospecting.

For everyone else, you’re in the right place. A lot of thought has gone into the exact steps you need to take to succeed. So, for best results, we recommend sticking to the plan for the remainder of the challenge.

To avoid confusion, this plan will be updated every week to include the following week’s plan. And we’ve left out all the difficult, time-consuming, and unnecessary steps that will only slow you down.

Here’s the plan for week 3:

Week 2 (Weds 19th Aug – Weds 26th August)

Find the Point of Contact and Email Address of 500 – 1,000 Prospects

You have only one task this week: find the email addresses for the list of companies you compiled from the last assignment.

This week’s assignment is two-pronged:

  1. Find the right point of contact at your target company.
  2. Find the right email address for these contacts.

Again, we’re targeting 500 – 1,000 companies just like we did in the last assignment.

So, the goal right now is to find 500 – 1,000 contacts and their email addresses.

If due to time constraints you’re unable to get to 1,000 companies, then 500 would be okay.

The more the merrier, however.

Day 1 – 7: Find Decision Makers and Email Addresses for 500 – 1,000 Companies

Watch the video below for a step-by-step walkthrough of how to find key persons at any organization as well as their email addresses.

Using the methods in the above video, try to come up with key point of contacts/decision makers for the prospect list you compiled in last week’s assignment.

Was this guide helpful? Comment on the week 3 post in the group and let us know. 

Also, be sure to post your questions and wins (both from last week and this week) in the Writers in Charge Facebook group.

Category: freelance writing


Welcome! I'm Bamidele Onibalusi, a young writer and blogger. I believe writers are unique and highly talented individuals that should be given the respect they deserve. This blog offers practical advice to help you become truly in charge of your writing career.

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