This is a guest post by DB Baker.
Affiliate marketing is probably the most common “make money online” method people take when they are looking to start their own online business.
Although it is very possible to make a full time living with affiliate marketing it is commonly known that 95% of affiliates don’t make it and give up shortly after getting started.
In this article I would like to explain about affiliate marketing and what are the reasons that make it so appealing. But I will mostly focus on showing you the steps you will need to do in order to be among the successful 5% of affiliates and how you can become a truly successful affiliate marketer and build a long lasting online business.
What is Affiliate Marketing?
If I need to sum affiliate marketing into one sentence than I guess this would be it:
You send traffic to an offer via your affiliate link and if they go on and buy you will earn a commission.
Affiliate marketing is what I consider a win win situation as both you, as the affiliate and the product creator, aka, the vendor, makes money.
By having an affiliate program, the vendors are actually being able to showcase their product to a significantly higher number of potential buyers and even though they will not make 100% on every sale, it is still worth it for them as they make money they wouldn’t make if they didn’t use affiliates to promote their products.
I think the first company to use affiliate marketing was Amazon and they probably have the biggest affiliate program today. The only downside is that their commissions are relativity low (7%-15%) mainly because they are dealing with physical products so the profit margins are very small.
When it comes to digital products, the biggest affiliate network would have to be Clickbank. With digital products the commission are very high and go from 50% up to 75%.
Why Become an Affiliate?
Many claim that affiliate marketing is a great way to start an online business and I have to agree as I did myself. Here are the main benefits of affiliate marketing as I see them:
- No Money – With affiliate marketing you can actually build an online business with very little money upfront and invest money as you grow and earn.
- No Support – All Support tickets, questions and problems are handled by the vendor.
- No Customers – You don’t have to deal with customers directly as the vendor will take care of that for you.
- No Refunds – All Refunds are handled by the vendor.
- No Product – You don’t need a product of your own and this makes it very easy to get started.
If You Truly Want To Become Successful
In order to truly be successful as an affiliate you will need to avoid doing mistakes that most affiliate do. These mistakes are very common and they are the main reason that 95% of affiliates fail to succeed and eventually give up.
Here are the most important things you need to do or not do (in my opinion) in order to become a successful affiliate marketer:
Build an Email List
You must build an email list from day one. The sooner you will start building your list the faster you will get success. I am sure you heard of the saying “the money is in the list”, right? Well, guess what – It’s TRUE!.
The money is in the list and in order to truly become a super affiliate you will need an email list.
Think About Your Subscribers
Many affiliates fail to understand that they should think about their subscribers and how they can help them instead of thinking about the commissions they will make. If you want long term success you need to focus on your subscribers and their problems and help them solve these problems.
If you do so, you will gain trust and build your reputation and when your subscribers trust you they are more likely to stay on your list and make you commissions.
Don’t Copy & Paste
Most affiliates are lazy. Very lazy. All they do is copy and paste email swipes and/or affiliate material from the product sales page and create their own copied review.
Don’t do that.
Be different and provide valuable content in your own words. Be unique as this is the only way you will stand out.
There is no escape, if you want to succeed as an affiliate marketer and make sales you will need to offer a bonus for every product your promote. And when I say offer a bonus I don’t mean offer any PLR product you can find. You want to unique, remember?
You want to stand out and be different so you will need to work hard on creating your own bonuses and most importantly, the bonus must be related to the product you are promoting and add additional value to the buyer.
Don’t Promote Everything
Don’t promote every single product you encounter. As you may already know, most products are not worth mentioning and you shouldn’t promote hyped up products that don’t deliver. I am very happy to say that HYPE seems to be loosing its effectiveness and it is about time.
Don’t promote hyped up products that don’t even mention what the product is on the sales page. That is a clear newbie trap as I like to call it. Also, don’t promote products that claim to only have 300 copies available but actually sell thousands. It is so annoying for me to see such products that sell for $37, say that only 300 copies will be sold while offering $5000 for the top affiliate. Even if you suck at math you can see the numbers don’t add up, right?
Most importantly, don’t promote products created by marketers with bad reputation. Reputation is everything and once you lose it, it will be very hard to gain it back and always remember that your subscribers will only judge you according to your last promotion so one bad product you will promote can and might erase everything you built before.
Affiliate marketing is great and I personally love it as this is how I got started and I am glad to say that I am on the right track (at least I think so ).
If affiliate marketing is something that interests you than I recommend you read my Complete Blueprint for Promoting & Profiting from Clickbank Product Launches. This is the exact blueprint I am using and I reveal everything including the link building process which is where many fail.
DB Baker has been a full time affiliate marketer for the past 6 months and he blogs about internet marketing, affiliate marketing and SEO on his blog at dbpmarkting.com. He shared his own complete blueprint for making money as an affiliate promoting Clickbank product launches that you may want to check out.