This is a guest post by Brandon Yanofsky.
I’ve never met a blogger who has said to me, “You know, I have more than enough traffic. I don’t want any more.” Quite the opposite: every blogger wants more traffic.
Yet very few are actually taking actions to attract more traffic. Some may try SEO or use social media, but nothing is as effective as guest blogging.
If you want to be a successful blogger, you have to guest post…a lot.
That’s why I’m calling upon all of us to start the “Guest Post a Day” Challenge.
For the next 30 days, each day, you and I will write and submit a new guest post to different blogs. At the end of the 30 days, we’ll have written and submitted 30 guest posts.
It’s not, you can do it.
To get you started, check out Oni’s “Ultimate Guide to Guest Blogging for Success”.
I’ve also included 7 of my own tips to help you accomplish this amazing task. Here they are:
1. Set Aside Writing Time
It’s much easier to accomplish this challenge if you designate a certain amount of time each day to devote to guest blogging.
It takes me about an hour to research, write, edit, and submit a guest post. So I will spend my time from 2-3pm every day writing guest posts. Figure out how long it will take you and mark the time you need in your calendar
If your day is already full, that’s not an excuse. Wake up an hour earlier. Now you have an extra hour to write.
2. Submit to Small and Large Blogs
Your natural instinct will be to submit only to the large blogs, like Copyblogger and Problogger. However, because they get so many submissions, it can be hard to get your post published.
There’s nothing more disheartening than submitting 30 posts to the big blogs and having each get denied. That’s why you should write guest posts for the smaller blogs as well. First off, you are more likely to be published on smaller blogs that get less submissions. And second, the bigger blogs will start noticing you’ve been published on the smaller blogs and will be more likely to publish your post.
3. Be Personal
Oni talks extensively about how to properly submit your guest post.
I will add one additional point: Don’t use a boiler plate template when emailing your submission. Instead, start from scratch and personalize it for each blogger. When you make it personalized, bloggers are more likely to publish your post.
4. Be Selective
Don’t go out there and use the shotgun approach by submitting to every single blog you come across. Instead, submit to the blogs you read regularly. You know these blogs and their readers well. You know what the readers like and you know what kind of articles the blogger publishes.
If you do come across a great blog you’d like to submit to, take the time to read their articles. Spend time commenting on some posts. Maybe even send tweets or emails to the blogger.
5. What Are the Popular Articles?
Bloggers are always looking for articles that their readers enjoy. How do you know what readers enjoy? Most blogs will list their popular articles in their sidebars. Look through these articles and get a sense of the popular topics. Obviously, don’t write the same article, but it’ll give you an idea what the blog’s readers like to read.
6. Don’t Repeat Topics
Bloggers don’t like to repeat topics too close together. For instance, don’t submit an article about guest blogging to a blog that’s just published an article on guest blogging a few days ago.
7. You Will Get Rejected
Undoubtedly, you will have some bloggers tell you they can’t publish your post. Don’t let this bring you down. I’ve been rejected many times before.
Don’t be afraid to ask how you can improve it. Perhaps once you improve it, they’d like you to resubmit. If not, you now know how you can improve.
Whatever you do, don’t get angry and send a nasty letter telling them they have no clue what they’re talking about. Bloggers talk. And sooner or later, you’ll get a bad reputation among the blogosphere. Plus, it’s just bad karma.
So, if you want more traffic, let’s make a pact: 30 guest post submissions in 30 days. Leave a comment below telling me you’ll be a part of this challenge. And let’s hold each other accountable.
Are you in?
Want to read more by Brandon Yanofsky? Then check out B-List Marketing, where you’ll learn how to create a business consumers know, like, and trust.
P.S. Onibalusi here. Starting from today I’m joining the guest post a day challenge and I will make sure I have written a minimum of 30 guest posts by the end of this month. I’m targeting big and small blogs alike so if you’re interested in me writing a guest post for your blog you can see the criteria here.